BD Emerson is a leading provider of professional services specializing in cybersecurity, privacy consulting, and compliance. With a focus on delivering top-notch services, BD Emerson supports clients in navigating complex regulatory landscapes and safeguarding their digital assets.
BD Emerson encountered significant challenges due to their outdated website and the absence of a unified digital marketing strategy. Initially skeptical about the idea of offering its services through digital marketing, BD Emerson found it difficult to attract new clients online and improve their digital presence. After a negative experience with cold lead generation in the past, they almost gave up on their website and planned to focus solely on getting referrals instead of boosting their online presence.
Foursets, in collaboration with BD Emerson, developed a comprehensive strategy to address these challenges, including:
The execution involved a detailed and collaborative approach:
The strategic and collaborative efforts resulted in outstanding outcomes:
"Since partnering with Foursets, we've continually expanded our engagement with their services. In 2023 alone, their expert content strategy and SEO efforts led eight enterprise clients to seek our services through our website. We now rank on the first page of Google for multiple key queries, including "Vanta Implementation"—our primary SEO goal achieved in just 90 days. This success contributed to an additional $480k in revenue in Q1 2024, with an astronomical ROI of over 9000% annually. Our payback period in the initial investment in redesign was three months!
After more than a year with Foursets, our revenue has surged by over 35%, all while maintaining our profit margins. Their exceptional performance allowed us to eliminate the need for another agency handling our outbound emails and LinkedIn campaigns. We now handle all these services through Foursets' bundled pricing, which is not only more affordable but also far more effective. My entire team is thrilled with the quality and professionalism of Foursets. They have truly transformed our marketing landscape.
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